Get It, Then Promote It: Our System for Studying Clients’ Software
Our agency’s work regularly involves cooperating with client companies and writing articles based on data from their software. For example, one client’s tool gave us access to a huge amount of data on...
View ArticleArticles Not Converting? Here’s an Easy Way to Improve: Use a Content Locker!
Wisely using a content locker can greatly increase the rate at which you convert readers into leads — provided that your content is good enough. A content locker is a simple tool that makes visitors...
View ArticleCan Obsession With Data Make Your Company Go to Pot?
Do you sometimes feel at the end of the workday like your head is completely full? Almost like your brain is melting from the abundance of information? Later, at home, you look through your news feed...
View ArticleDo You Consider These 9 Important Things When Creating an Article Outline?...
Have you ever had situations when your company writers spent too much time on editing? We discovered that this problem could be detected and solved at the stage of creating article outlines. Any errors...
View ArticleHow to Reduce the Cost of Your Content Department With a Monthly Meeting
A precisely built planning process is like magic. As our company has improved our planning process over the course of many months, we have accumulated some valuable experience on this topic and want to...
View Article28 Items Checklist to Write Blogs that Get Attention
Do you want to write like Stephen King, J.D. Salinger or even Vladimir Nabokov? Well, there we can’t help you. But if what you want is great quality content that draws readers who are potential leads,...
View ArticleContact With the World Beyond: The Ethics of Ghostwriting
You have probably heard about the scandal with Barbara Feinman Todd and the book “It Takes a Village.” In short, Hillary Clinton instructed Barbara Feinman to write a book, and the book came out on...
View ArticleHow to Fix Your Outsourcing Company’s Blog If You Publish Posts with No Results
We analyzed a number of blogs of software development companies and created a list of the problems they reveal in both content and design. Here’s what we discovered and how to fix the shortcomings in...
View ArticleHow Content Marketing Can Help Increase Hourly Rate of Your Custom Software...
With the correct approach to content marketing, you can get more leads as well as increase prices for your services. In this article, we explain what custom software companies can do to make their...
View ArticleWhat Will Happen if Artificial Intelligence Breaks into Content Writing
Are your company’s writers wasting time on ordinary texts when they could accomplish more important tasks? Are you, as a journalist, tired of writing monotonous news reports or financial notes? Are you...
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